Privacy policy
Last updated: August 14, 2026
IMPASTO operates this store and website, including all related information, content, features, tools, products and services, to provide you with a personalized shopping experience (the "Services"). IMPASTO is powered by Shopify, which allows us to provide you with the Services.
This Privacy Policy describes how we collect, use and disclose your personal information when you visit, use or make a purchase or other transaction using the Services, or when you communicate with us in any other way. In case of conflict between our Terms of Service and this Privacy Policy, this Privacy Policy prevails with regard to the collection, processing and disclosure of your personal information.
Please read this Privacy Policy carefully. By using and accessing any of the Services, you confirm that you have read this Privacy Policy and understand the collection, use and disclosure of your information as described in it.
1. Who we are
We are Zelamara Group LLC (hereinafter "IMPASTO", "we", "us" or "our"), a company registered in the United States. Our company is responsible for the processing of your personal data as data controller, in accordance with the General Data Protection Regulation (GDPR).
Company details:
Zelamara Group LLC
30 N Gould St Ste R
Sheridan, WY 82801
United States
E-mail: houseimpasto@gmail.com
Our website is protected with SSL/TLS encryption to ensure the secure transmission of data.
2. Personal information we collect or process
By "personal information" we mean information that identifies or can reasonably be associated with you or another person. Personal information does not include information collected anonymously or that has been anonymized so that it can no longer identify or be reasonably associated with you. Depending on how you interact with the Services, where you live and to the extent permitted or required by applicable law, we may collect or process the following categories of personal information, including inferences drawn from such personal information:
- Contact details — your name, billing address, phone number and e-mail address.
- Financial information — credit card, debit card and financial account numbers, payment card information, transaction details, payment method, payment confirmation and other payment details.
- Account information — your username, password, security questions, preferences and settings.
- Transaction information — the items you view, add to cart, wishlist or purchase, and your previous transactions.
- Communications with us — the information you include in communications with us, for example when you contact customer support.
- Device information — information about your device, browser or network connection, IP address and other unique identifiers.
- Usage information — information about your interaction with the Services, including how and when you interact or browse the Services.
3. Sources of personal information
We may collect personal information from the following sources:
- Directly from you — when you create an account, visit or use the Services, communicate with us, or otherwise provide us with personal information.
- Automatically through the Services — from your device when you use our products or services or visit our websites, as well as through the use of cookies and similar technologies.
- Through our service providers — when we engage them to enable certain technology and when they collect or process your personal information on our behalf.
- Through our partners or third parties.
4. How we use your personal information
Depending on how you interact with us or the Services you use, we may use personal information for the following purposes:
- Provide, personalize and improve the Services — to perform our contract with you, process payments, process orders, remember preferences and items of interest, send account-related notifications, process purchases, create, maintain and manage your account, deliver digital products, facilitate any exchanges, allow reviews and create a personalized shopping experience, such as recommending products related to your purchases.
- Marketing and advertising — to send marketing, advertising and promotional communications by e-mail or text message, and to show you online ads for products or services on the Services or on other websites, including based on items you previously purchased or added to cart and other activity on the Services.
- Security and fraud prevention — to authenticate your account, provide a secure payment and purchase experience, detect, investigate or take action regarding possible fraudulent, illegal, unsafe or malicious activity, protect public safety and protect our Services. If you choose to use the Services and create an account, you are responsible for keeping your account credentials secure.
- Communicating with you — to provide customer support, respond to your communications, deliver effective services and maintain a business relationship with you.
- Legal reasons — to comply with applicable law or respond to valid legal process, including requests from law enforcement or government agencies, investigate or participate in civil subpoenas, potential or actual litigation or other contested legal proceedings, and enforce or investigate potential violations of our terms or policies.
5. How we disclose personal information
In certain circumstances we may disclose your personal information to third parties for legitimate purposes, subject to this Privacy Policy:
- With Shopify, vendors and other third parties that provide services on our behalf (for example, IT management, payment processing, data analytics, customer support, cloud storage and digital delivery).
- With business and marketing partners to provide marketing and advertising services to you. For example, we use Shopify to offer personalized advertising through third-party services based on your online activity across different merchants and websites.
- When you instruct, request or otherwise consent to our disclosure of certain information to third parties, such as when you use social media widgets or login integrations.
- With our affiliates or otherwise within our corporate group.
- In connection with a business transaction, such as a merger or insolvency; to comply with any applicable legal obligations; and to protect or defend the Services, our rights and the rights of our users or third parties.
We never sell your personal information.
6. Relationship with Shopify
The Services are hosted by Shopify, which collects and processes your personal information related to your access and use of the Services in order to provide and optimize them. The information you submit to the Services will be transmitted to and shared with Shopify, as well as third parties that may be located in countries other than your country of residence, in order to provide and optimize the Services. To learn more about how Shopify uses your personal information, visit Shopify's Consumer Privacy Policy.
7. Cookies and web services
Our website uses cookies for the proper functioning of the cart and to personalize content.
- Google Analytics 4 (GA4) — used to analyze visitor behavior. IP addresses are automatically anonymized (GDPR Art. 6(1)(f)).
- Meta Pixel / TikTok Pixel — activated with your express consent (GDPR Art. 6(1)(a)) to measure the effectiveness of our advertising.
8. Data retention
We retain your personal information only for as long as necessary to fulfill the purposes described above, or as required to comply with legal obligations:
- Order and billing information — up to 10 years, to comply with tax and e-commerce regulations.
- Marketing data — until you withdraw your consent or unsubscribe.
- Support messages — up to 2 years from the last communication.
9. Your rights under the GDPR
You are entitled to request at any time:
- Access to your data;
- Rectification of errors;
- Erasure (except data we are legally required to retain);
- Restriction of processing;
- Data portability;
- Withdrawal of consent.
Right to object (GDPR Art. 21): if we process your data on the basis of legitimate interest (Art. 6(1)(f)), you have the right to object. Where we process data for direct marketing, we will immediately stop using the data for that purpose.
To exercise your rights, write to us at houseimpasto@gmail.com.
You may lodge a complaint with the Portuguese data protection authority:
CNPD — Comissão Nacional de Proteção de Dados
Av. Dom Carlos I, 134, 1.º
1200-651 Lisboa, Portugal
Website: www.cnpd.pt
10. International transfers
Please note that we may transfer, store and process your personal information outside your country of residence. Some platforms (e.g. Shopify, Meta) may transfer data outside the European Economic Area (EEA), such as to the United States. This is done securely on the basis of Standard Contractual Clauses (SCCs) approved by the European Commission or equivalent mechanisms.
11. Changes to this Privacy Policy
We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal or regulatory reasons. We will publish the revised Privacy Policy on this website and update the "Last updated" date.
12. Contact
If you have any questions about our privacy practices or this Privacy Policy, or if you wish to exercise any of your rights, please contact us at houseimpasto@gmail.com. For the purposes of applicable data protection laws, we are the data controller of your personal information.